How Successful is the Unsolicited Text Message Lawsuit?

Are you receiving unsolicited text messages on your cell phone? Would you like to have $1500 for every unsolicited message you received?

We are guessing yes!

In fact, dozens of companies, including Albertsons companies, Burger King, Steve Madden, and Jiffy Lube, have been hit with an unsolicited text message lawsuit with a mistake of this magnitude.

What if we tell you that the unsolicited text messages these companies sent to their consumers were offering a really hard-to-avoid offer?

You see, Albertsons companies recently made a mistake of sending unsolicited text message advertisements to consumers in the violation of TCPA. This federal law protects consumers from unwanted text messages and robocalls. Albertson companies LLC is North America’s second-largest supermarket chain with 2,750 stores. The plaintiff claimed that she never provided her consent to receive unsolicited text message advertisements, but she still received a text that caused her to become “distracted and aggravated.”

Jiffy Lube, an American brand of automotive oil change specialty shops, has been proved to be a dead loss as a marketer. Jiffy Lube made a mistake of sending an unsolicited text message advertisement that cost $47 million. The message was advertising a one-time offer: 45% off an oil change.

Hard-to-deny offer, right? Still, even their most loyal and very own existing consumers did not provide consent.

These companies failed to follow the Mobile Marketing Association's best practices. Let us get this clear for anyone looking forward to sending text messages and making calls to their consumers or making the most of SMS marketing. Violation of the Telephone Consumer Protection Act (TCPA) is the worst thing you can do in mobile.

Receiving unwanted SMS, text messages: what can you do? 

Instead of turning a blind eye to unsolicited text messages and robocalls, turn to a consumer protection law firm. There is no cost to talk to attorneys at AJK Legal. You may be able to start an unsolicited text message lawsuit and recover somewhere between $500 and $1500 for every unsolicited text message you received.